The Smart Way to Choose a Coach: 5 Questions You Should Be Asking

Investing in a coach is a good move if you want tailored career development support and an opportunity to unlock your full potential.

But how do you find the right coach for you?

We think it’s all about digging deep during your first meeting with a prospective coach - finding out how they will enable your growth and whether or not you’re aligned on values and ways of working.

Here are 5 insightful questions to ask to make sure a coach is the right fit:

1. “What’s your coaching philosophy?”

The answer to this question will tell you a lot about how they see their role as a coach and what their approach/style is likely to be.

2. “How do you challenge your coachees?”

Find out how they will give you feedback and share their observations. Consider if you’re looking for someone to give you tough love, gentle reflections or simply a confidential sounding board.

3. “How will we measure my progress?”

Coaching is designed to be future-focussed and goal-oriented so clear outcomes matter. A great coach will have suggestions of how to track development and celebrate wins.

4. “What support is available between my scheduled coaching sessions?”

In order to make the most of your programme and maximise growth you should be continuing to learn and develop between each session. Make sure you know how your coach can support you during this time - are they available between sessions for guidance? If so, what are the parameters around this?

5. “What should I expect from you and what do you expect from me?”

​​Coaching is a partnership of equals. Outlining and understanding roles and responsibilities ensures mutual accountability and clarity from the start.


Choosing the right coach is not just about credentials. It’s also about connection, chemistry and a sense of shared commitment. These questions will help you make a confident, informed decision, ensuring you select the right coach and make the most of this wonderful opportunity 🚀